Montgomery Promenade

Montgomery Promenade is 300,000 square feet of shopping, dining and entertainment in the heart of the true “Princeton” demographic. The area is widely recognized to be among the wealthiest and most educated regions in the nation with a trade area population of over 200,000. The market, however, remains vastly underserved. Montgomery Promenade is poised to fill the void, drawing visitors from all directions. We are uniquely positioned to capture an expansive trade area, capitalizing on an extremely affluent population, proximity to Princeton University, central positioning between the Bridgewater and Princeton markets, and the local’s aversion to Route 1. Strategically positioned at the intersection of Route 206 (north/ south) and Route 518 (east/west), Montgomery Promenade offers high traffic counts, ease of access and abundant parking not found in nearby Princeton or the Route 1 corridor.

Trade Area Demographics

Population:  205,663

Number of Households:  74,392

Avg Household Income:  $160,219


Daytime Population

Employees:  197,764

Businesses:  9,425

Retail Area Demographics

Total Retail Expedature:  $4.89B

Apparel:  $388M

Gifts:  $321M

Food & Beverage:  $1.5B

Entertainment:  $624M

5 Minute Drivetime

Population:  18,051

Number of Households:  6,858

Avg Household Income:  $176,279


10 Minute Drivetime

Population:  84,610

Number of Households:  30,590

Avg Household Income:  $178,063


15 Minute Drivetime

Population:  202,921

Number of Households:  73,792

Avg Household Income:  $156,481

Top Area Employers

Johnson & Johnson:  4,100

Bristol-Meyers Squibb:  1,000

Bloomberg:  500


Princeton University

Employees:  6,700

Graduate enrollment:  2,747

Undergraduate enrollment:  5,232

95,000 sf of Shopping

A carefully curated group of various retailers including local, regional and national tenants. This strategic selection of tenants will ensure that the shopping experience at Mongomery Promenade can draw consumers from a larger area than most retail centers in the area.

30,000 sf of Dining

The premium dining experience will be anchored by 4 full service high end resturants from oporators from New York to Philadelphia. In addition to these best in class resturants, Montgomery Promenade will also feature multiple diverse dining choices for its consumers making it a destination for a unique dining experience.

40,000 sf of Entertainment

Anchored by a 40,000+ square foot entertainment center which can not be rivaled by anywhere else in the state. The Entertainment space at the Montgomery Promenade will also feature a food & beverage aspect.

1 Acre of active Green Space

Montgomery Promenade features an acre of programmed green space. Seasonal plans for this space include winter ice skating, summer concerts and weekly farmers markets which help form a unique bond with the community, ensuring that Montgomery Promenade is a family destination for all seasons.

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Montgomery Promenade

1200 Route 206

Montgomery Township, NJ


Leasing Map:

Montgomery Promenade is a 300,000 square foot regional shopping/entertainment development located in the heart of the true “Princeton” demographic, which is widely recognized to be among the wealthiest and most educated regions in the nation. While this trade area is signicant, with almost 200,000 people, it is vastly underserved in almost every facet of shopping, dining and entertainment experiences. Montgomery Promenade is intended to satisfy these needs and is close enough to Princeton University and convenient enough to the regions to the south to attract a customer that would otherwise prefer to avoid the perils of Route 1. Most important, Montgomery Promenade will easily accommodate the needs of customers to the north, west and east, which are equally as wealthy and underserved but completely out of reach of Route 1. The convenience of this regional shopping and entertainment destination is unmatched as Montgomery Promenade is strategically positioned at the intersection of the region’s prominent corridors Route 206 (north/south) and Route 518 (east/west).






300 Cookman Ave | Asbury Park, NJ 07712 | 561.807.1004



300 Cookman Ave | Asbury Park, NJ 07712 | 215.399.5606

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